service
special sessions in conferences
- Learning, Integration and Management of the Market Side of Innovation, PDMA Annual International Conference, Anaheim, CA, Oct 31-Nov 1, 2009
- New Frontiers in Methods for Innovation, PDMA Annual International Conference, Anaheim, CA, Oct 31-Nov 1, 2009
- Managing Across Technological Transitions, BPS/TIM/ENT Panel Symposium, Academy of Management Meetings, Chicago, Aug 10-11, 2009
- Advances in Predicitng Technological Evolution, Marketing Science Conference, Michian, Jun 4-6, 2009.
- Marketing of Fast Decay Products , Marketing Science Conference, Michigan, Jun 4-6, 2009.
- Technology Evolution and Value Creation, AMA, Winter Educators Conference, Tampa, FL, Feb 20-23, 2009.
- Innovation and Value Creation, AMA, Winter Educators Conference, Tampa, FL, Feb 20-23, 2009.
- Marketing Strategy and Value Creation, AMA, Winter Educators Conference, Tampa, FL, Feb 20-23, 2009.
- Expanding Frontiers of Diffusion Research, Marketing Science Conference, Vancouver, June 12-14, 2008
- Strategic Marketing Issues at the Intersection of Marketing and Emerging Technologies, ISBM Academic Conference, San Diego, CA, August 6-7, 2008.
- Frontiers in Innovation, 37th EMAC Conference, Brighton, UK, May 27-30, 2008
- Innovation, Product Development and Diffusion, AMA Winter Marketing Educators Conference, Austin, TX, Feb 15 - 18, 2008.
- Innovation and Disruption, PDMA International Conference, Orlando, Sep 29-30, 2007.
- Technological Evolution and Organizational Innovation, INFORMS Marketing Science Conference, Singapore, June 28-30, 2007.
- New Perspectives on Disruptive Innovations, Strategic Sources of Advantage, Atlanta Competitive Advantage Conference, Atlanta, June 14-16, 2007.
- Technology, Product And Firm Characteristics On Market And Firm-Level Innovation Outcomes, AMA Winter Marketing Educators’ Conference 2007, San Diego, February 16-19.
- Strategy and Performance Implications of Product Innovation and Product Design, Research forum: Creating and Appropriating Value in Innovation Management, PDMA Conference, Atlanta, October 21-22, 2006
- Research to Practice Special Session Forum, Atlanta Competitive Advantage Conference, Atlanta, June 15-17, 2006 Marketing Science Conference, Pittsburg, June 8-10, 2006
- Strategy and Performance Implications of Product Innovation and Product Design, AMA Winter Educators' Conference, St. Petersburg, FL, February 17-20, 2006
reviewer for academic journals
- Marketing Science
- Management Science
- IJRM
- Journal of Product and Innovation Management
- Journal of Business and Industrial Marketing
- Technological Forecasting and Social Change
- Journal of Business Research
- Industrial Marketing Management
- International Journal of Quality Technology & Quantitative Management
- International Journal of Electronic Business
- Journal of the Academy of Marketing Science
- Journal of International Marketing
- AMA Winter Marketing Educators Conference, AMA Summer Marketing Educators, Association for Consumer Research, EMAC