Business Writing Center
Inclusive Language
Inclusive language is that which does not exclude a reader or listener in any way.
The most common business mistakes regarding inclusive language are the use of the word “he” as a generic pronoun and the word “man” as a generic term for human being. These guidelines will help you avoid exclusive and inappropriate word choices.
“He” as a Generic Pronoun
In general, avoid he/she and s/he entirely. Use he or she and her or him only when absolutely necessary.
Try one of these replacements in a sentence such as Every worker must wear his or her hard-hat:
· Convert to plural. All workers must wear their hard-hats.
· Use second person. Wear your hard-hat.
· Replace the pronoun (he) with an article (a, an, or the). Each worker must wear a hard-hat.
“Man” as a Generic Term for Human Being
Replacing the generic man is not always as easy. For example, referring to a manhole cover to personhole cover is ridiculous, and sewer-hole cover is not much better.
Consider these four categories of language:
· Words that exclude women, such as chairman and policeman. (Use words such as leader and police officer.)
· Words that exclude men, such as stewardess and actress. (Use words such as flight attendant and actor.)
· Words that collectively include men and women but imply only men, such as manpower and forefathers. (Use words such as human resources and ancestors.)
· Words that call inappropriate attention to the person, such as lady lawyer, female construction supervisor, or male nurse.
Make titles, names of positions or occupations, and common references gender inclusive. Here are some examples, many of which are actually more specific than the inappropriate version:
Avoid: |
Revised: |
businessman |
worker, manager, executive |
coed |
student |
congressman |
congressional representative |
delivery man |
delivery driver |
draftsman |
drafter |
fireman |
firefighter |
foreman |
supervisor |
housewife |
homemaker |
husband, wife |
spouse |
mailman |
mail carrier, letter carrier |
man-hours |
staff-hours |
mankind |
human beings, humanity, people |
man-made |
manufactured, artificial, synthetic |
manpower |
staff, human resources |
newsman |
reporter |
repairman |
service technician |
saleslady, salesman |
sales associate, clerk, salesperson, sales representative |
spokesman |
representative, advocate, spokesperson |
waiter, waitress |
server |
watchman |
guard, security officer |
workman |
laborer, worker |
Adapted from CrossTalk: Communicating in a Multicultural Workplace, by Sherron Bienvenu Kenton and Deborah Valentine, Prentice Hall, 1997.