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International Marketing




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Welcome to BUS448, the Global Marketing Strategy course at the Goizueta Business School
 

 

For access to course readings go to e-reserves and login with your Emory Network ID and password.

Readings are arranged in syllabus order.

For access to course cases and additional readings go to www.study.net (cases).

 


For technical problems, please contact either the support desk at Goizueta at (404) 727-0581 or the Emory Support Desk at (404) 727-7777.

For any other questions about Reserve Direct, please contact librarian Marilyn Pahr via FirstClass, at Marilyn_Pahr@bus.emory.edu, or by telephone at (404) 727-3979.